The Utah Hive Pass Media Campaign continues to run on Buses and Trax across Salt Lake City. BWP, a Utah based marketing company,  works together with the Salt Lake City Department of Transportation on the “I Ride With Hive” advertising campaign. Our creative agency responsibilities include branding, advertising, marketing strategy, brand identity, campaign development and execution, media, print design, digital design and strategic consultation all for promoting the Hive Pass Program. The Hive Pass is a program Salt Lake City offers to all city residents with the goal of making transit more affordable and accessible. Current Hive Pass holders love it!  They have been able to reduce the number of cars in their households now that they have a pass to travel with.  Hive Passes can now be purchased for any number of consecutive months.  One month, two months, five months to a year, whatever works for you.  With the colder weather and snowfall coming to Salt Lake City it is important to limit our driving and help our air quality during peak inversion months. Utah is nationally known for its poor air quality, the more people riding transit is good for everyone, lightening the loads of car travel in our neighborhoods, cleaning the air, and reducing household costs for transportation.

Get your Hive Pass Today!

BWP was honored to be an integral part of the 2nd Annual UtahOPS conference held by the Governor’s Office of Management and Budget (GOMB). As a full-service advertising agency located in the Salt Lake City, Utah, BWP oversees marketing, advertising, video development, brand development, event management, print, web, research and many other areas of strategic communications for GOMB. The event was an enormous success and we believe the Office is making a dramatic difference in the way our State Agencies do business. We are proud to be working along side Kristen Cox and her amazing team.

Beginning July 1, look for our new advertising campaign, “I Ride with Hive”, developed for the Department of Transportation. BWP, a full-service advertising company located in Salt Lake City, Utah, has been working to develop a strategy that will showcase the benefits of the Hive Pass and encourage Salt Lake City residents to engage with public transportation. This project has required the development of a creative brand identity, advertising campaign, print and digital advertising, radio sponsorships, and other marketing endeavors. We are excited to increase the exposure and participation of the Hive Pass.

The heart of Sugar House just got a makeover! BWP is please to be the marketing agency for the momentous occasion of opening the new Sugar House Monument Plaza. The new plaza encompasses an acre of open space to serve as a community gathering point that will host festivals, farmer’s markets, music performances and more.

We worked with the RDA to create messaging, flyers, posters, and an advertising campaign that made this a successful event. BWP is the advertising agency of record for RDA for whom we provide research, design, place branding, identity development, and strategic communications.

With elections coming up, BWP Communications has been working with Salt Lake City Corporation and the City Recorder’s Office to develop a citywide “Vote By Mail” advertising campaign. Our company has worked in various creative capacities for this project such as, advertising, marketing, graphic design, digital media, print media, messaging, and media buying. This advertising campaign aims to increase voter participation.

We are proud to announce the launch of the Hive Pass Media Campaign currently running on Buses and Trax across Salt Lake City. BWP provided advertising, marketing, branding, campaign development, media, identity design, print design, digital design and strategic consultation for the Salt Lake City Department of Transportation to further the success of the Hive Pass Program. The Hive Pass is a program of Salt Lake City offered to all City residents with the goal of making transit more affordable and accessible.  Having a personalized pass in your pocket makes riding transit more convenient – no more searching for exact change for your fare. The Hive Pass is now a monthly pass that activates on the first day of the month for which it is purchased. You can purchase the pass at any time, and the cost will always be $42 so purchasing the pass at or very near the first of the month will help you make the most of the pass. Let’s get the word out about this fantastic program!